Workshop for SMEs to learn exporting basics

Businesses that are new to exporting or are inexperienced overseas traders are invited to attend a free workshop, where they can learn about the basics of selling goods and services overseas.

Christine Hancock

Organised by West Midlands Chambers of Commerce’s ERDF SME International Growth Project, Export Essentials will enable SMEs (small- to medium-sized enterprises) to learn about their export potential, how to take the next steps in selling their products or services overseas and how to make a plan for exporting with confidence.

The practical workshop will take place at Coventry and Warwickshire Chamber of Commerce offices, Cheetah Road, Coventry, on Tuesday, September 4 between 09:00 and 12.30pm. Eligible businesses based in the West Midlands region, which comprises Warwickshire, Shropshire, Herefordshire, Worcestershire, Staffordshire and the West Midlands, can attend free of charge.

The workshop will be led by leading international trade adviser Christine Hancock, who will take businesses through some of the key principles of international trade, consider how to approach communication across cultures and advise on how to develop an international online strategy.

It will also focus on the steps that must be taken to start selling products or services internationally and how to draw up a plan to increase export sales with confidence.

Christine said: “This is a great opportunity for inexperienced businesses that are tentatively exporting or have never tried to sell abroad before to learn the basics.

“Companies that trade overseas are economically stronger and are in a great position to expand, so we want as many in the West Midlands region as possible to take advantage of the opportunities that exporting has to offer.”

Places for the workshop are limited. To secure a place and view other upcoming sessions, visit: http://exportessentialsworkshops.eventbrite.com